Great NZ Road Trip2020-10-30T02:25:42+00:00

What is the

Great New Zealand Road Trip

Created by Tourism Providers to support NZ’s Tourism Industry.

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Our Vision

Our desire is to educate New Zealanders about some of the issues we face within the industry, and more importantly, give them another option.

This is why we have joined forces to develop New Zealand’s No 1 Travel App and Website.

Supported by state of the art mapping technology, it is beautifully user-centered, and a highly desirable one-stop shop to search for and find activities and accommodation. Users are able to navigate and zoom into our highly functional and filterable map with ease, to locate and save points of interest specifically relevant to their situation.

Our app will be the go-to tool of choice for all travellers, NZ Owned and Operatednot only to provide them with valuable and essential information but as we integrate each phase, it will also provide added functionality and stickability. With the traveller being directly connected to the provider there is more simplicity in bookings. Changes, transfers, and refunds will become more transparent and this will provide an opportunity for improved customer experience.

Simple, efficient, and direct.

The affordable way to advertise your tourism business

From just $15/month

We are cost-effective to enable all Tourism operators, regardless of their marketing budget, to join our growing community and display their unique and truly ‘kiwi’ experiences.

As more businesses join us the cost will remain low but the benefits will grow

You will also receive dedicated and business-specific marketing within your subscription fee.

We have created an affordable, highly effective product that supports the NZ economy and keeps more money in your pocket.

The benefits

  • Direct links to your website
  • Boost your sales
  • Reduce high commissions
  • Affordable – from only $15 per month
  • Huge marketing opportunities
  • Valuable ongoing marketing advice
  • We are NZ owned and operate.
  • Full web traffic statistics specific to your site

Eager to see it in action?

Sign up for a 30 day free trial

More about the platform features

Stay and Play – the kiwi way

Booking accommodation and activities through the Great NZ Road Trip will have many benefits for the Traveller too:

  • Ease of use, a velvet experience.
  • Highly filterable to find activities specific and relevant to them
  • Create itineraries
  • More choice
  • Cheaper prices
  • Informative
  • Highly positive user experience
  • Planned Add-ons and additions
  • More transparent Provider relationships

Over time we are confident this will become the platform of choice for all travellers, domestic and international.

Your Unique Business Listing

We take care of promoting your accommodation so you can focus on your customers.

Showcase your accommodation through our beautiful and easy-to-use app.  Our interactive map-based design lets you put your best foot forward, putting you in control of photographs, descriptions, searchable experiences,  links to your social media and soon will include direct bookings.

Plus, we amplify your listing to thousands of kiwis every day through our proprietary online marketing service.  Your personalized advertising campaign optimizing it across popular online platforms.

Google Advertising

We invest a proportion of your subscription in google ads. By spreading the cost across many tourism providers we are able to help your business achieve more visibility across a range of search terms. This makes it easier for tourists to find you without an exhaustive budget.

Unlike other platforms, listings will be ranked by proximity to location and not by views or popularity.

Within NZ and with the right budget, we will set our sights to outperform international booking platforms in more than 25% of instances.

SEO

We like to do digital a little different to other booking platforms. When choosing The Great NZ Road Trip, we will not only create a link to send visitors to your website, we will also add SEO meta data for your tourist listing. Google looks fondly on these types of backlinks, scoring your website with a higher rating. This can support a higher ranking in google search engines. Delivering the NZ tourism community more than a digital brochure.

Still want to find out more, or take it for a test drive.
Get in touch
Sign up for a 30 day free trial

Sign up for a FREE 30 day trial or get in touch







    FAQ

    Can we pay on a commission base rather than subscription?2020-10-06T04:00:15+00:00

    Not at this time but as we evolve, alternative plans will be available in the future.

    Why is the platform not free like some other platforms out there?2020-10-06T04:05:06+00:00

    We want to support New Zealand providers with a sustainable platform that provides value.

    We are developing a high-quality, beautiful experience which is easy for tourists to find and use.  To ensure that your business gets the highest level of exposure and gain the most bookings, we need to cover ongoing development, promotional, and marketing costs.

    With this in mind, we are making our product as cost-effective as possible.

     

    Who are you?2020-10-06T20:19:50+00:00

    The Great NZ Road Trip is created by Tourism providers for Tourism providers!

    It began its journey as a Facebook group of collaborating with Tourism Providers and travelers,  facilitated by Tori Burns during the COVID-19 lockdown.  Tori is a passionate tourism provider herself and owns the Russell – Orongo Bay Holiday Park.

    Discussions within the Facebook group ….

    To support her Tori has partnered with Traverse and Stratigence.  Traverse provides mapping solutions and is known in New Zealand for their involvement in the NZ Bear Hunt.  Stratigence are experienced strategic marketing advisors.

    We have planned a phased approach to creating a platform that will address some of the biggest concerns within the Tourism Industry.

    How are you going to help NZ Tourism providers2020-10-21T01:22:27+00:00

    Last year, around 10% of our revenue was through international booking platforms despite 80% of these bookings coming from New Zealanders!

    As Tourism providers, we are paying huge commissions and this money is going overseas to support other country’s economies.  It’s not just the money, our customer service levels are facing bigger challenges with inconsistent rules between booking providers and Tourism provides when it comes to booking changes, transfers, and cancellations… as many of us found out the hard way through COVID-19.

    We are going to help NZ tourism providers by creating an alternative platform that keeps costs reasonable provides an excellent service, and makes sure money stays within New Zealand.

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